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Holden give Cruze extra bite

Posted on: May 4, 2013 by Platinum Direct

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In an effort to give the Cruze all the teeth it needs to sell better in the booming small car category, Holden has just completed a serious upgrade of Australian-built Cruze. And to add to the model mix, there is a turbo version. And despite the press saying the new model looks very similar the latest Adelaide-built Cruze sedan and hatch is substantially improved and is much cheaper to buy. The reduced starting price of $19,490 plus on-road costs is sure to lift the model’s sales.

Along with the price cut, which pitches it at the heart of the likes of Toyota’s Corolla and the Mazda3, comes a longer list of standard features – the Cruze also becomes the first Australian-made car to get GM’s MyLink infotainment system with seven-inch touchscreen on all variants, including the renamed entry-level Equipe.

Holden has also added some welcome sizzle and spice to what has been perceived as a prosaic offering with the introduction of a pair of hotter performance variants powered by the Opel Astra’s 132kW/230Nm 1.6-litre turbo engine, and priced from a tempting $22,490 in SRi guise.

Sure to throw the cat amongst the warm-car pigeons, the SRi and its better-equipped SRi-V 1.6 turbo sibling (from $26,490) easily undercut the less powerful Mazda3 SP25, which makes up around 20 per cent of all 3 sales and is priced from $31,490.

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